EuroShop 2017: London’s Artful Store Environments

london_retail

Foreword: Every 3 years, 100,000+ visitors flock to an international destination to experience all things retail. Hailed as the “Global Retail Trade Fair,” EuroShop covers all things retail related, from store design to visual merchandising. Located in Dusseldorf, Germany, the event offers 17 exhibition halls within 19 different buildings.  A group of lucky FRCH-ers made the trip this year and will be sharing global trends and inspiration from the conference and nearby travel all week!

These eye catching London retail spaces are not just store environments, but art forms that intrigue. Rather than quiet, neutral backdrops for the product, these spaces take the opposite approach; they successfully surprise and delight with bold materiality and captivating displays. The result is a memorable store environment that is exciting to visit and, in turn, generates customers who become loyal brand advocates. Read more of this post

EuroShop 2017: Charlotte Ehinger-Schwarz

Charlotte Jewelry, Cologne, Germany

Foreword: Every 3 years, 100,000+ visitors flock to an international destination to experience all things retail. Hailed as the “Global Retail Trade Fair,” EuroShop covers all things retail related, from store design to visual merchandising. Located in Dusseldorf, Germany, the event offers 17 exhibition halls within 19 different buildings.  A group of lucky FRCH-ers made the trip this year and will be sharing global trends and inspiration from the conference and nearby travel all week!

Charlotte Ehinger-Schwarz is a beautiful little jewelry shop in Cologne, designed 25 years ago by architect Reinhart Angelis. The unique interior concrete show-window displays can be rearranged via a simple cable and beam system. Read more of this post

La La Land Retail

Chanel, Roberston Boulevard

On a recent business trip I had the fortunate (and rare) encounter to have a few brief minutes to walk around between meetings. My first opportunity took me between Robertson Boulevard. I have to admit it’s been a while since I have made it to this area of LA…and at first I was disheartened…Robertson Boulevard, my how you have changed! Read more of this post

Miami Design District – A Pattern Architect’s Dream

Miami Design District, FRCH Creative Fuel

For those who seek out unique architecture, love pattern as an environmental envelope or just enjoy unexpected inspiration — then be sure to visit Miami’s Design District. I have been fortunate enough to visit the district several times over the past few years, allowing me to see the environment evolve and grow, becoming more impressed upon each return visit. Filled with luxury shopping, boutique art galleries and exquisite furnishings, the Miami Design District has managed to create a destination focused on fashion, design and architecture. It’s a place of creative inspiration at every turn.

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A History Of Collaboration

BrandCollaboration_CreativeFuel_FRCHDesignWorldwide

It seems like just yesterday I scrounged up enough money (probably better spent toward college textbooks…) to purchase a cherry-printed Luella Bartley wristlet from Target as part of their first – and much anticipated – GO International program. Officially launching in 2006, on the heels of the success of Issac Mizrahi for Target, the campaign featured a different high-end designer each season that would create an exclusive, limited-time and obviously lower-priced, collection for Target. Read more of this post

Brand Love: Marine Layer

Marine Layer, FRCH Creative Fuel

Last summer I fell in love. With a hoody. It had me at hello, or more accurately at ‘Oh, Hey’. My destination was Shinola in Chicago, a pilgrimage born of an earlier brand love affair. After resisting a major splurge on a watch from Detroit I heard the siren call of an unknown brand casually beckoning me from across Damen Avenue. Read more of this post

Inspiration from São Paulo Brazil

FRCH-Brazil-Retail-InspirationRetail is alive in Brazil! During a recent trip we had fun exploring Brazil, including all types of retail and how they leverage their brand, architecture, visual merchandising and graphic style to create unique brand experiences. From upscale Brazilian retailers like Richards and OSKLEN to local Drugstores like Drogaria, as well as fun specialty brands like Havaianas, it’s great to take a closer look at the details as inspiration. It was also great to see some of FRCH’s work firsthand in São Paulo, like the Timberland store on Oscar Freire.  While designed several years ago, it still provides a strong brand experience today.

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