blast from the past
October 5, 2010 1 Comment
Established in 1964, Rio Coffee is celebrating the birth of their brand. Their premium coffee blend captures the retro graphic look of the 1960’s, while maintaining relevancy with the use of contemporary typography. The bold, retro colors and geometric shapes are appropriately groovy. The contrast of color against the tin canister helps support the playfulness of the brand, while communicating the premium status of the coffee.