New York City Store Fronts
September 3, 2010 3 Comments
New, fresh imagery really gets our creative juices pumping here at FRCH. Keeping our hands, eyes, and brains on the pulse of literally everything, especially cool retail, is a part of how we gain inspiration and are continually able to create and build compelling stor(i)es for our clients…
Store Front: The Disappearing Face of New York is a beautifully photographed and executed book that showcases original storefront facades of buildings throughout New York City. Most of the facades are worn down and have endured more than their fair share of graffiti, but all of them contain amazing examples of signage, architecture and handmade window displays that exude charm and represent a distinctly ‘American’ spirit. The photographs in the book are arranged by borough, then neighborhood, giving the reader a true sense of place.
This gem of a book has captured my imagination by giving me an accurate historical perspective that honors our craft. I am highlighting some of my favorite storefront images from the book below. Click ‘em and enjoy!