Adding People to a Rendering

Adding People to Renderings, Creative FuelWhy add people?  On a practical note, they add a sense of scale.  On an emotional level, they allow the client to see the space being used and it gives the project life and interest.   Read more of this post

“A Night of Their Own” Reds Baseball 101

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Recently, The Cincinnati Reds hosted their annual “A Night Of Their Own” Baseball 101 event, exclusively for ladies (600 of them this year!) who wanted to experience what it is like to be a baseball player on and off the field. This event benefits the Reds Community Fund, which in turn helps the youth in the surrounding ‘Reds Country’. I was lucky enough to attend this event for the second time, so I wanted to share with you all the fun I had, as it keeps getting better every year! Read more of this post

Whole Foods Market Dayton Grand Opening

Whole Foods Market Dayton, FRCH Design, Creative FuelWednesday, our team took a quick road trip to the grand opening of the first Dayton-area Whole Foods Market. The new 45,000-square-foot store at Oak Creek Marketplace features local products (many made within 100 miles of the store), such as a new flavor of Jeni’s Ice Cream, and a collaboration beer with MadTree Brewing from Cincinnati offered at the in-store pub. Whole Foods Market goes beyond the typical grocery store experience with a coffee bar and growler fill station, fresh soup, salad and sandwich bars, and open service department layouts that bring the product closer to the customer, encouraging an interactive experience with both product and store employees. Read more of this post

Some Of Our Favorite Things … From HD Expo

HD Expo, Las Vegas Earlier this month a group of lucky FRCH-ers took to the floors of The Mandalay Bay Convention Center in Las Vegas, to attend this year’s Hospitality Design Expo (HD Expo) conference. This three day show offers a glimpse into the most innovative products and services in the hospitality industry. Read more of this post

GlobalShop 2015

FRCH Design, GlobalShop 2015
A group of thirteen FRCH designers were recently given the opportunity to explore the vast floor of GlobalShop 2015, an annual retail design conference held in Las Vegas. Everything from fixture manufacturers and mannequin displays to Cirque-du-Soleil and Latin dancing were explored. This is an overview of highlights from the tradeshow and our favorite Las Vegas sights. Read more of this post

En Plein Air

FRCH Creative Culture, En Plein Air
Just a few days before the start of Spring, the creative culture invited the firm into the lobby to immerse themselves in the sights, sounds and tastes of the upcoming season. Using the Pantone Spring Color Report as a guide, the group was inspired to create a vibrant color experience expressed through food, video, graphics and sculpture. Read more of this post

Museu Do Futebol

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The Museu Do Futebol in Sao Paulo, Brazil beautifully celebrates the history of Brazilian soccer, with special focus on the five FIFA World Cup wins. Housed in the grand old Pacaembu Stadium, there is a great deal of simple storytelling that goes beyond just the statistics of scores and teams. Visiting the museum really helps one to understand Brazil’s passion and pride for their sport. Read more of this post

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